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Monday
Apr302012

when soft launch meets whirlwind

The past few days have been crazy, in a very good way. With Wearwithall's patterns now up on Ravelry, our quiet launch has become, well, louder! We've enjoyed some definite buzz as Theresa Gaffey's fabulous multi-colored stole shot up the What's Hot Now list, followed closely by Mary Lou Egan's Kidsilk Haze cardigan. Orders for the book spiked, we welcomed our first customers from Canada and the U.K., and Wearwithall is officially spreading across the globe! Okay, perhaps that's a bit overblown, but still, we're on our way. Thanks for your support.

Here in Minnesota, at a fabulous annual event, Yarnover, the book did very well as excited knitters saw it for the first time. And again, that stole meant a brisk business in Isager's Alpaca 2. We're ordering it as fast as we can, and are excited to show you some alternate color combinations next week. Alpaca 2 comes in such gorgeous colorways that choosing just the right nine for you is easy. Or difficult, depending on your resolve.

We're continuing to get the word out to other shops about carrying Wearwithall, and we really appreciate all of you mentioning it to your favorite LYS. Wearwithall Nation, here we come!

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